Viral Customer Service Stories from the Restaurant Industry

I’m so thrilled that my past work at Morton’s is still being shared as a lesson in great customer service and word of mouth marketing. Check out these heart-warming stories! Below is the full story from rewardsnetwork.com 5 Examples of Restaurant Word of Mouth That Became Big News March 26th, 2013 at 7:00 am byContinue reading “Viral Customer Service Stories from the Restaurant Industry”

The Business of Genuine Hospitality

Genuine hospitality… that’s a practice I’d like more businesses to use. The definition of hospitality is the friendly reception and treatment of guests or strangers. To be genuine means to be authentic and sincere. These terms seem easy enough to understand but the actual practice of genuine hospitality takes consideration and anticipation of your customer’sContinue reading “The Business of Genuine Hospitality”

3 simple rules for brands using social media (and why to follow them).

Representing a brand online sounds easy enough… start a facebook fan page and hire an intern to manage it, right? Wrong. But we’ve all heard of similar situations even at a time when companies are allocating 25% of their total marketing budget to digital marketing. As social media manager for a large restaurant group, IContinue reading “3 simple rules for brands using social media (and why to follow them).”