3 Sales Lessons from a Record-Breaking Girl Scout

Just like the cookies themselves, this story is just too hard to resist. One Girl Scout in Oklahoma has broken the world record – – selling over 18,000 boxes of Girl Scout Cookies and still counting!

Here’s a few lessons we can learn from this ambitious girl.

Set Goals: Even though in the four years as a cookie-selling Girl Scout, Katie Francis, had broken Troop No. 3469 year after year, she set her sights even higher by aiming for the world record. Katie worked for weeks every day after school and on weekends pitching her cookies door-to-door. After that, she would set up booths at hot spots and stores around her hometown. If an hourly sales goal wasn’t met, she and her mother would head somewhere else.

Get Creative: At times, the Girl Scout Cookies were an easy sell. Other times, Katie had to work for it. She found that offering incentives like drawings for prizes or a little song and dance brought additional customers to her booth.

Have Fun: Katie obviously loves what she’s doing. Maybe she believes these cookies are the best out there, maybe she enjoys being around other people, maybe she just likes breaking records. The reason doesn’t matter so much as the results: Having Fun!

Check out this video of Girl Scout Trooper, Katie Francis, and see for yourself.


I’d like to know! What stories inspire you?


Full story from CNN.com here.


Homemade Hot Fudge Sauce

One of my favorite recipes from my Grandma Betty is this homemade hot  fudge sauce. It’s delicious when poured over vanilla ice cream and topped with Spanish peanuts. It was one of the best part of Sunday suppers at Grandma’s house.

I also love looking at this recipe card that was handwritten by grandma. Her passion for education and science is evident even when she’s in the kitchen… she wrote out the molecular formula for table sugar!

Give this recipe a try next time you have a family gathering or when you need a sweet treat (the fudge sauce reheats nicely).

Hot Fudge Sauce

Hot Fudge Sauce (back)

It’s National Wine Day (as if we needed an excuse to drink)!

Today is National Wine Day!

Gather your glasses, corkscrews and friends and have your own wine tasting party! Grab a few bottles of the varietals from the list below starting with mild and work your way up to dessert wines to taste the differences in mouth feel OR try tasting the same varietals from different regions to taste the differences in vinification.

Mild (Riesling, Gruner Veltliner, Sauvignon Blanc)Aroma Wheel

  • Higher Acid, Lower Alcohol, Low/No Tannin, Perceived Sweet
  • Light, Crisp Mouth Feel

Medium (Chardonnay, Pinot Noir)

  • Medium Acid, Medium to High Alcohol, Low/Med Tannin, Drier
  • Medium Mouth Feel

Strong (Cabernet Sauvignon, Merlot, Malbec)

  • Lower Acid, Higher Alcohol, High Tannin, Dry
  • Full Mouth Feel

Dessert (Tokaji, Port)

  • Styles Vary
  • Full Mouth Feel

Click on the image to enlarge and view the aroma wheel (might be helpful to print out for your party). Check out my previous posts for additional wine tips including how to blind taste wine,  tips on wines from Sonoma County and Champagne and Sparkling Wine

How to read a wine label: Part Five (Spanish Wines)

I’ve shared tips on how to decipher wine labels from various regions like Chile, France, New Zealand and the United States. This week, let’s talk Spain!

Spain (Classified as Old World)

Grape Varieties

Spain’s premier red wine region is  Rioja and was the first region in Spain to be christened as Denominación de Origen Calificada—in 1991. Tempranillo is the main grape of Rioja. Here’s a link to an interactive map to Spain’s wine growing regions.

Wine Regulation (systems of defining and regulating wine growing regions and practices)

  • DOC or DOCa – Denominacion de Origen Calificada (highest classification)
  • DO – Denominacion de Orgien
  • Vino de Mesa (lowest classification)

DO wines have additional regulations for aging:

Joven: No Cask aging (replaced Sin Crianza)

Crianza: Red = 2 years of age, 6 months in oakspanish-wine-label
White = 1 year of age, 6 months in oak

Reserva: Red= 3 years of age, 1 in oak
White = 2 years of age, 6 months in oak

Gran Reserva: Red= 5 years of age, two in oak
White= 4 years of age, 6 months in oak

Aging Terms for Non-DO wines:

  • Noble – 12 Months
  • Anejo – 24 Months
  • Viejo – 36 Months

Although I’ve spent time studying Spanish wines, I admit that when I’m shopping for wine, I rarely pick up a bottle from Spain. Do you have a recommendation?

%d bloggers like this: